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- Esports Event Management (Level 1)
Curriculum
- 8 Sections
- 32 Lessons
- 8 Weeks
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- Module 1: Introduction to Event ManagementUpon completion of this module, you will be able to discuss the history of esports and the current landscape of the industry.5
- 1.1Introduction to Module 1: Event Management
- 1.2Module 1: Lesson 1 – Understanding the History of Esports
- 1.3Module 1: Lesson 2 – Identifying the Different Types of Esports Events
- 1.4Module 1 Activity – Research Timeline of Esports Exercise
- 1.5Module 1 Check-In : Research Timeline of Esports Exercise & Reflection1 Question
- Module 2: Esports StakeholdersUpon completion of this module, you will be able to identify the key stakeholders in the esports industry and explain their roles.5
- 2.1Introduction to Module 2: Esports Stakeholders
- 2.2Module 2: Lesson 1 – Identifying the Different Types of Esports Stakeholders
- 2.3Module 2: Lesson 2 – Understanding the Role of Esports Stakeholders
- 2.4Module 2 Activity: Research Key Stakeholders Exercise
- 2.5Module 2 Check-in: Research Key Stakeholders Exercise & Reflection1 Question
- Module 3: Event PlanningUpon completion of this module, you will be able to design and plan an esports event, selecting appropriate venues and vendors.5
- 3.1Introduction to Module 3: Event Planning
- 3.2Module 3: Lesson 1 – Understanding the Elements of Event Planning
- 3.3Module 3: Lesson 2 – Identifying the Different Types of Esports Events
- 3.4Module 3 Activity: Develop a Budget and Plan Exercise
- 3.5Module 3 Check-in: Develop a Budget and Plan Exercise & Reflection1 Question
- Module 4: Marketing & PromotionUpon completion of this module, you will be able to develop strategies to market and promote an esports event.5
- 4.1Introduction to Module 4: Marketing & Promotion
- 4.2Module 4: Lesson 1 – Creating an Effective Marketing Plan
- 4.3Module 4: Lesson 2 – Understanding the Different Types of Promotion Strategies
- 4.4Module 4 Activity: Design a Promotion Plan Exercise
- 4.5Module 4 Check-in: Design a Promotion Plan Exercise & Reflection1 Question
- Module 5: Monetizing EventsUpon completion of this module, you will be able to utilize sponsorship and partnerships to monetize the event.5
- 5.1Introduction to Module 5: Monetizing Events
- 5.2Module 5: Lesson 1 – Identifying Potential Sponsorship Opportunities
- 5.3Module 5: Lesson 2 – Assessing the Value of Partnerships
- 5.4Module 5 Activity: Research Sponsorships and Partnerships Exercise
- 5.5Module 5 Check-in: Research Sponsorships and Partnerships Exercise & Reflection1 Question
- Module 6: Legal & Privacy ConsiderationsUpon completion of this module, you will be able to demonstrate an understanding of the legal and privacy considerations related to esports events.5
- 6.1Introduction to Module 6: Legal & Privacy Considerations
- 6.2Module 6: Lesson 1 – Understanding the Legal Requirements for Esports Events
- 6.3Module 6: Lesson 2 – Identifying the Different Types of Privacy Considerations
- 6.4Module 6 Activity: Create a List of Legal Considerations Exercise
- 6.5Module 6 Check-in: Create a List of Legal Considerations Exercise & Reflection1 Question
- Module 7: Technology & TroubleshootingUpon completion of this course, you will be able to understand the technology used to deliver esports events and how to troubleshoot technical issues.5
- 7.1Introduction to Module 7: Technology & Troubleshooting
- 7.2Module 7: Lesson 1 – Understanding the Different Types of Technology Used for Esports Events
- 7.3Module 7: Lesson 2 – Identifying Solutions for Common Esports Event Issues
- 7.4Module 7 Activity: Research the Technology Exercise
- 7.5Module 7 Check-in: Business Plan – Research the Technology Exercise & Reflection1 Question
- Module 8: Developing a StrategyUpon completion of this module, you will be able to create a complete marketing and promotional strategy for an esports event.5